Business Analysis Practice

1. Business analysis rationale
   • The scope of business analysis.
   • Definition of business analysis services.
   • The use of Design Thinking in business analysis.
2. Strategic context for business analysis
   • External analysis – PESTLE, Five Forces Analysis.
   • Internal analysis – Resource Audit, VMOST.
3.  Business performance measurement
   • Critical success factors and key performance indicators.
   • Measuring performance – the Balanced Business Scorecard.
4. A project approach to business analysis
   • Initiating a business analysis study.
   • Defining terms of reference.
5. Understanding the business situation
   • Investigation techniques.
   • • Documenting the business situation:
     • Customer journey maps.
     • Empathy maps.
     • Rich pictures.
     • Mind maps.
6. Stakeholder engagement and business perspectives
   • Identifying stakeholders.
   • Analysing stakeholders – Power/Interest Grid, RACI.
   • Stakeholder management strategies.
   • Defining business perspectives – CATWOE.

• Use strategic analysis techniques
• Understand the techniques required to investigate the business systems of an organisation
• Use a stakeholder analysis technique
• Identify recommendations for business improvement
• Identify costs, benefits, impacts, and risks

Business Analysts, Business Managers, and their staff, Business Change Managers, and Project Managers.

There are such no prerequisites
Knowing about the strategic context is one.

• Type: Multiple-Choice
• Number of Questions - 40
• Duration: 60 Minutes
• Supervised: Yes
• Open Book: No
• Pass Mark: 26/40 (65%)